Audio Branding


This program is designed for composer, producers,, musicians, sound designers, and creative professionals who want to work with advertise, commercials and film & tv, and transform a brand’s vision into memorable and engaging sonic identities.

Explore the psychology of music in both B2B and B2C contexts and learn to create sound logos, jingles, brand identity and themes, and immersive audio experiences. You will gain the skills to use sound branding to enhance brand recognition, shape audience perception, and build deep emotional connections.

Through interactive lessons, industry case studies, and practical projects, you will develop the expertise needed to implement audio branding strategies, elevate marketing campaigns, and produce professional audio content tailored to any brand.

By the end of the course, you will have a complete portfolio of audio branding projects, ready for client presentations or integration into your professional marketing initiatives.

Duration & Format:

  • Duration: 12 weeks (3 months)
  • Format: Fully online, self-paced lessons with weekly live Q&A sessions
  • Modules: 6 main modules + practical lab
  • Practical Projects: 3 main assignments, including a sound logo and a full audio concept for a campaign

Course Modules:

  • Music in Advertising
  • Sound Psychology for B2C Marketing
  • Sound Psychology for B2B Marketing
  • Translating Client Vision into Sonic Identity
  • Production Techniques & Sound Design
  • Advanced Lab: From Concept to Campaign


ONLINE Audio Branding Course

12 Weeks

Individual lesson weekly

1800 per course + 21% VAT


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